Keeping it real. Men need face moisturizer, too!

Christian Yeager 300Let’s face it guys… craggy and weather beaten only looks hot on Harrison Ford.

If you’ve noticed that your skin feels drier this summer or that there are fine lines where none existed before, it’s probably not your imagination. Summer is tough on skin. Prolonged time spent in the sun, wind burn, and exposure to chlorine, salt, and sand are not kind to the face. So, the time to start caring for your face is right now.

Starting a “skin care routine” certainly doesn’t need to involve eight steps or a sink full of products. To get started, the single most important thing you can do to keep those boyish good looks is moisturize, moisturize, moisturize.

But, if you suffered from acne or breakouts as a teen or young adult, using a face moisturizer is probably the last thing on your mind. In fact, I bet you may even use soap on your face… right?


The skin on your face is actually quite delicate and (especially around the eyes) thinner than the skin on the rest of your body. It requires ongoing care to maintain elasticity — sort of like conditioning the leather seats in your car!

Before you just grab whatever moisturizer your girlfriend or wife uses from the medicine cabinet, take a minute to evaluate. Face moisturizers are like tools created for different purposes. After all, you wouldn’t try to hammer a nail with a wrench!

First, determine what type of skin you have: Normal, Combination, Oily, Dry, or Sensitive. (If you don’t know, ask your significant other.)

Next, you have to find the right moisturizer for you. One place men can find absolutely everything skincare related Biotherm — from cleansers, to sun care, to a plethora of moisturizers for every skin type. For example, T-Pur Moisturizing Gel is created just for oily, shiny skin. T-Pur Lotion instantly smoothes, tones, and tightens pores, plus invigorates and rebalances. Or, for dry skin, try AQUAPOWER Dry Skin which quenches with moisture, tones, and leaves dry skin feeling soft and supple all day. 

Last, you’ve got to use it! Face moisturizer won’t do your skin any good sitting in the cupboard collecting dust. Add it to both your morning and bedtime routine. You’ll start to see a difference almost immediately.

Looking good!

While you’re here, don’t forget to enter our CURRENT GIVEAWAY:

Cappelli Straworld Pack-a-Hat and Wristlet in cheery red and blue. Ends 7-10-2014

Your guide to a life filled with STYLE!   Susan Conforte McNeill is a wife, mother, author, entrepreneur, Harper’s BAZAAR Style Ambassador, and the co-founder of the literacy organization Success Won’t Wait! In addition to Susan Said… WHAT?! Susan also writes for It’s how you play the game! the corporate website of the award-winning You’ve been Sentenced! word game.

Photo: Used with permission by Biotherm.

Disclaimer: I received financial compensation for this post. Regardless, I only recommend products or services I believe will be good for my readers.

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